The Co-op is set to serve-up its second new store in less than two months in Sutton Coldfield, with an innovative development using surplus space in the grounds of the Plough and Harrow pub opening this week (Thursday, 17 May).
The two new stores represent a combined £1.1M investment by the community retailer, creating over 30 jobs.
The new store in Slade Road follows the opening of the Co-op in Clarence Road in March.
Both stores offer customer car parking, and an in store bakery, alongside a focus on fresh, healthy foods, meal ideas, news and magazines, award winning wines and, essentials.
The stores also both bring a funding boost locally through the Co-op’s Membership scheme – Members receive a 5% reward on the purchase of own-brand products and services, with the Co-op donating a further 1% to local good causes.
Sue Harris, Co-op Store Manager, said:
“We are very excited to be opening the Co-op’s newest food store – we have a preview opening this afternoon between 4pm-6pm where the community can pop along, meet the team, and find out more about the benefits of Co-op Membership. We then open tomorrow (Thursday, 17 May) and we look forward to serving the community, and our ambition is to establish the store at the heart of local life and for the Co-op to become a real asset locally.”
Liz Webb, Area Manager, for the Co-op, said:
“We have had a great response, and are excited about the launch of our second new store in Sutton Coldfield following significant local investment – we are really looking forward to welcoming members and customers into their new Co-op. We are proud to have the opportunity to serve the community, and our ambition is to ensure our stores are a local hub, a real asset locally.
“We are investing in our people, stores, products, prices and communities – our ambition is for our stores to be at the heart of local life, bringing communities together and offering great quality products when and where our members and customers need them.
“We also want customers to know that they can become a co-owner and member of their Co-op. And, that we are also giving back to the community. Our members make a difference locally, simply by swiping their membership card when they shop with us they raise much needed funding for organisations in the area who contribute to improving local life.”
The retailer – which won the title of Convenience Retailer of the Year at last year’s Retail Industry Awards – last month unveiled a £50M price investment programme to cut the cost of everyday essentials including fruit, vegetables, bread, fresh meat and ready meals, as well as household brand names.
There are offers and promotions in and around the new store to mark its launch.
And, students in Sutton Coldfield holding a NUS extra card also receive a 10% discount off their groceries at the Co-op to support them during their studies.
Further information about the benefits of Co-op membership is available by visiting: www.coop.co.uk/membership